Information for Montana's Tourism Industry


Geo-Travelers and Travel Planning
Exploration of travel planning phases and Montana Vacation Planner and Map- May 2010

Montana Tourism Industry Highlights
This section features many of the resources found on our Intranet site that revolves around Montana's tourism industry. It includes fact sheets, presentations and campaigns, press releases and relevant links and articles.

Montana Office of Tourism Updates
This monthly newsletter is designed to help you keep Montana Office of Tourism's partners and supporters aware of the issues, activities, events, and developments important to Montana's tourism regions. The Update provides a briefing on tourism issues, outlooks, research, success stories, challenges, and upcoming Montana Office of Tourism and Montana Film Office events and activities. If you would like to receive the "Update" via E-mail please submit the following form.

2009 Travel Leadership Summit Montana Travel Brief
Montana was among over 30 states that participated in the fourth annual Travel Leadership Summit (TLS) in Washington D.C. September 16 & 17, 2009. This event provides an avenue for tourism leaders around the country to create a unified presence with our policymakers in order to help them better understand and appreciate the importance of the travel and tourism industry. The Montana Travel & Tourism Brief gives a synopsis of the key issues discussed with Montanan delegates.

Press Releases
This section includes news concerning the travel industry in Montana; look here for the latest Montana Office of Tourism press releases.

News From the Front
Find out the latest news on the 2011 legislative session from the Montana Office of Tourism. This weekly legislative roundup is an informative summary on legislative bills and issues pertinent to Montana's tourism industry.

Montana Branding Initiative
In the summer of 2007, the Montana Office of Tourism embarked on a brand discovery process. The purpose: to uncover the essence of Montana.  This section provides an overview of the process through various presentations and includes the Brand tools necessary to understand and help implement the brand in your marketing.

Publicity Values Reports
Montana is inherently press worthy, and that's part of why our state garnered over $37 million dollars in travel-related publicity in FY11. Utilizing our PRTrak software, the Publicity Program has improved how we capture and report on travel and tourism-related stories. In this section, we will provide comprehensive, regularly updated reports detailing many data-rich aspects of our PR coverage.
PR Trak Publicity Value Report:July 2010 - June 2011

Montana Tourism & Recreation Charter
Montana’s Tourism Advisory Council drafted, reviewed and adopted a Montana Tourism and Recreation Charter in 2007 as part of their participation in the development of the Montana Tourism & Recreation Strategic Plan 2008-2012. They invite you to join them in adopting and endorsing the Charter. For more information, click on the link above.

Tourism 101 Powerpoint Presentation The Tourism 101 presentation provides a wealth of information about the travel and recreation industry in the state of Montana. Through this presentation, we hope you gather some valuable insight about the vital role tourism plays in sustaining Montana’s economic health and vitality and discover ways in which the Montana Office of Tourism can assist you in accomplishing your tourism goals.

Annual Report January 2009

Montana Tourism and Recreation Strategic Plan 2008-2012
The Tourism and Recreation Strategic Plan is “the path” for Montana’s tourism and recreation partners to follow as they develop plans, priorities and programs in this decade and beyond. For the complete plan and resources for implementation, click on the link above.

Glacier National Park Updates & Information
This section contains links to information pertaining to the Going-to-the Sun Road Rehabilitation as well as news and updates on visitor services at Glacier.

Montana Office of Tourism Applications, Regulations, and Forms
This section contains up-to-date applications, regulations, and forms for various Travel Montana programs.

Lodging Tax Revenue
This page includes links to our 4% Lodging Facility use tax collections. Collections are reported by state, tourism region, Convention and Visitor Bureau City and county totals.

Crisis Communication
Managing information during crisis situations is an important role for Montana's Tourism and Recreation Industry Partners. Being able to manage crisis situation information takes planning and preparation before any crises arise and effective implementation once situations get underway.

Staff Presentations
Montana Office of Tourism staff presentations to the Tourism Advisory Council.

Untold Story Leads
"Untold Story Leads from Montana" was a quarterly newsletter that highlighted some interesting and less known stories from the state's six tourism regions. The newsletter has been discontinued but this link provides an archive of stories from 2000 through 2006.